Title: Opening Skinner's Box
Author: Lauren Slater
Publisher: W.W. Norton & Company (2008)
Summary: In Chapter 8 of Opening Skinner's Box, Slater discusses the formation of false memories. The experiment she covered was known as the "Lost In The Mall", where subjects were presented with three true accounts of their childhood, and one false account about them being lost in a mall. Roughly 25% of the respondents were able to vividly remember the mall incident, despite the incident never occurring.
Discussion: I've definitely had this phenomenon occur to me before, so reading about it was highly enlightening. Memories are a very fickle thing, and so without any firm external devices to recall them, they're open to interpretation and outside influences.
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