Reference Information: Norman, Donald A. The Design of Everyday Things. 2002 Basic Books
Summary: In the second chapter of The Design of Everyday Things, Normand continues building upon the ideas laid down in the first chapter. His opening theme is about falsely blaming yourself when technology goes wrong. Quite often when one encounters difficulty using a particular gadget, it's the designers fault, not your own. However, if a person encounters a series of poorly designed gadgets, they can begin to exhibit signs of learned or taught helplessness. From this topic, Normand moves into discussing the Steven Stages of Action, and the psychology of people's actions. Using these seven stages, he relates them into the area of design, and tells the reader what sort of questions to ask one's self while designing. Discussion: I found this section section of The Design of Everyday Things just as interesting as the first section. This part was more psychology focused, but the section on self-blame and learned helplessness was very interesting and insightful. I felt that it's 7 questions to ask yourself while designing were a bit overly-complex, and almost require an explanation as to what the question's asking just so you can figure out how to answer it.
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